MicroStep honored cooperation with Euromarket at their 30th anniversary

The largest Bulgarian supplier of metalworking and construction machinery organized spectacular Open Days for their anniversary celebration



With headquarters and 7 regional offices in Bulgaria, several branches in the neighbouring countries, 850+ employees and an annual turnover of over 160 mil. Euro in Bulgaria alone, Euromarket Group is the leading Bulgarian supplier of industrial equipment.


Metalworking Division Manager of Euromarket Ivo Yordanov and MicroStep's Head of Marketing Michal Kováč at the entrance of the metalworking showroom in Euromarket's premises in Kazichene, Bulgaria

The company has 9 main divisions that cover many areas of the industry including construction, metalworking, machine tools, lifting and manipulation equipment. They represent more than 120 brands from 42 product categories and are leaders in Bulgaria in many of their fields of activity. Thanks to their network and extensive portfolio, Euromarket is able to reach a broad range of customers – this in turn builds up a synergic effect that helps to elevate their business within the different industrial segments. In CNC cutting machines, Euromarket represents MicroStep already more than 17 years.




MicroStep in Bulgaria

MicroStep started in Bulgaria in the early 2000s but didn't experience a major breakthrough until the partnership with Euromarket around 2005. Since then, over 110 CNC cutting machines including 18 fiber laser machines were supplied to our Bulgarian customers, among them also renowned companies like Voestalpine or Palfinger. Besides structured sales, Euromarket specialists provide installation, service and maintenance for all different types of MicroStep machines. Throughout our partnership, we supplied 18 different machine types equipped with plasma, laser, oxyfuel, waterjet, drilling and routing technologies. Our customers reach from SME's to larger metalworking companies who engineer projects for the broader European area, manufacturing anything from traffic signs and IKEA furnitures to large-scale pressure vessels and ships.


Euromarket's division directors on stage with CEO Ivaylo Borisov represent 300+ years of accumulated professional experience


Dancing with excavators

For their 30th anniversary, Euromarket organized a 3-day open house marathon (Sep 29 – Oct 1, 2022) and invited customers, partners and suppliers from different industrial segments to meet together at what became an opulent presentation of the companys' offerings.

Dozens of construction and metalworking machines, trucks, devices and equipment from the companys' many partner brands were on display at Euromarket's 50,000 m2 headquarters near Bulgaria's capital Sofia. The area was divided into streets and squares named after their major suppliers – brands such as Toyota, Komatsu, Manitou, Iveco and many more. Hundreds of guests strolled around the premises on red carpets to meet for small (or bigger) talks in one of the temporary bistros. Specialists from Euromarket were at disposal for presenting and explaining features of all the different products. Day 1 of the Open Days culminated in an evening gala that was held at the premises – more than 400 guests witnessed live performances by musical and performance artists along with speaches by two founders of Euromarket – Dimitar Ilchev and Boryana Radeva. The event had several highlights – one of them being a joint ballet performance of a dancer and two Komatsu excavator machines. And, in the end it was cake time – the 3-storey cake was lit and presented in a show-like manner by a host in site-manager costume and a safety helmet. Long live the construction and metalworking industries!

We of course wish Euromarket many successful years to come and a flurishing mutual business with MicroStep.